If you read my review of Squarespace, you’ll know it’s my most recommended website builder— I think it’s the best overall.
But is it worth the money? Is it expensive compared to competitors like GoDaddy and Wix? What about compared to WordPress?
Read on to find out.
Is Squarespace Expensive?
Squarespace is not expensive compared to other website builders— it’s actually quite average.
In fact, the top website builders all charge about the same price for an entry plan with no ads and unlimited bandwidth.
Cheapest Plans From The Top Website Builders:
|Website Builder||Plan||Monthly Cost|
Note: Wix, Square, and Webflow have cheaper plans, but those cheaper plans include ads and bandwidth limitations— which I’d suggest you avoid!
What Does Squarespace Cost?
Squarespace offers four plans:
- Basic Commerce
- Advanced Commerce
Most websites should choose either the Personal or Business plan. I explain the differences here.
Ecommerce websites should choose either Basic Commerce or Advanced Commerce. I explain the differences here.
Want to save money? Choose an annual plan.
Here’s what you would save if you paid for the Personal or Business plan annually instead of monthly:
What Is The Difference Between The Personal And Business Plans?
The Personal plan is Squarespace’s cheapest plan, and it will be good enough for most websites.
The Business plan is more expensive. Here are the four reasons you’d want to upgrade to the Business plan:
The Business plan lets you sell products and accept donations— though there is a 3% transaction fee.
This may be useful if you’d like to just try out ecommerce. If you’re doing any sales volume, you’ll want to upgrade to Squarespace’s ecommerce plans (which have no transaction fees).
2. 3rd Party Integrations
The Business plan lets you use 3rd party tools like Gmail, Opentable, Chownow, Acuity Scheduling and Mailchimp.
3. Advanced Metrics
The Business plan includes conversion metrics in your Squarespace’s analytics. These metrics are used for tracking how visitors convert on your goals (example: filling out a contact form, booking a service, joining a mailing list).
4. Marketing Tools
The Business plan includes promotional pop-ups, mobile information bars and announcement bars.
Which Plan Should You Choose For Ecommerce
There are three Squarespace plans you could choose for ecommerce.
So which one should you use?
1. Business Plan
Technically Squarespace’s cheapest plan with ecommerce is the Business plan—but it includes a 3% transaction fee on purchases. These makes it suitable for testing ecommerce but not really for a full-blown ecommerce store.
2. Basic Commerce
This is the ideal ecommerce plan to start with— it includes all the basics ecommerce. Plus it has no transaction fees, gift cards, customer accounts, integrations with ShipStation and Xero and more.
3. Advanced Commerce
This is the ecommerce plan for growing stores— it adds subscription products, gift cards, more flexible discounts, abandoned cart auto-recovery, real-time shipping rates and an orders API that lets you build custom integrations with 3rd party systems.
Setting Up Email With Squarespace
If you’d like to set up email with Squarespace, you’ll need to use their integration with Google Workspace.
You will need to be on the Business, Basic Commerce, or Advanced Commerce plan.
Is Google Workspace Any Good?
Yes. Google Workspace (Formerly G Suite) is the only email provider I would recommend. It basically gives you Gmail for your domain name email addresses.
What Does Google Workspace Cost?
Google Workspace costs money— you will have to pay for any email address connected to a domain name. That’s just reality. (If you want a free email address, just use a @gmail.com email address.)
Squarespace offers the standard Google Workspace pricing, which is based on the number of email addresses:
|TERM||PRICE PER EMAIL ADDRESS|
If you sign up for an annual plan, you get the first year of your domain name free.
Otherwise, a .com domain costs $20 / year with Squarespace.
You can actually find cheaper deals on .com domain names through a Namecheap— which provides .com domain names for $13.98. The downside is you’ll need to do some technical work to connect your Namecheap domain name to your Squarespace hosting.
Squarespace includes free whois privacy— which anonymizes your personal information (domains require public contact information called whois). I appreciate this, as website builders such as Weebly charge you for whois privacy.
In addition to websites, Squarespace also has some paid add-ons:
Squarespace offers a paid add-on for appointment scheduling.
There are three plans:
|Price||$14 / month||$23 / month||$45 / month|
|Automatic Reminder Emails||Yes||Yes||Yes|
|Gift Certificates and Subscriptions||No||Yes||Yes|
|Multiple Time Zones||No||No||Yes|
|Custom API & CSS||No||No||Yes|
Squarespace recently started offering a Members Area add-on.
Here’s what it costs:
|Number of member areas||1||3||10|
|Additional video storage||5 hours||20 hours||50 hours|
Squarespace offers a paid add-on for email marketing.
There are four email marketing plans:
|Campaigns / Month||3||5||20||Unlimited|
|Emails / Month||500||5,000||50,000||250,000|
Bio Sites is a link in bio tool that helps you make ‘link in bio’ landing pages. It’s part of Unfold, Squarespace’s app for Instagram creators and storytellers in general.
You can make a bio site free with this tool, but there are also paid plans for premium features:
|Unfold Plus||$19.99/year or $2.99/month||
|Unfold Pro||$99.99/year or $12.99/month||Everything in Plus, plus:
Tock - Restaurant Reservation System
Squarespace acquired Tock to “combine the brand building power of Squarespace with the hospitality tools of Tock for everything you need to market and manage your [restaurant] business.”
In other words, you can make beautiful restaurant websites with Squarespace. And with Tock, you can manage reservations, events, takeout, and delivery all in one place.
Tock pricing varies depending on your needs:
|Tock To-go||Takeout and delivery ordering system||It doesn’t have any monthly cost; instead, they take a 3% commission on orders.|
|Tock for Events||Ticket management software||
|Tock for Reservations (Restaurants, Wineries, etc.)||A complete reservation management system.||
The Squarespace Video Studio app helps you make engaging videos that grow your audience and drive sales. And It’s free with all Squarespace plans!
This means you have one more reason to build your website with Squarespace if video content is at the center of your business. Here are a few examples:
- You can create a fitness website with Squarespace and can make great Instagram content with Video Studio to promote your fitness business.
- You can create a marketing website with Squarespace and use Video Studio to make videos for your clients.
- You can make a wedding planner website and make great behind-the-scenes videos with Video Studio that’s included with your Squarespace plan.
My Squarespace Coupon Code For 2023
Want to save some money?
Use the coupon code SITEBUILDER10 and sign up through THIS link.
It will give you 10% off an annual plan. 😊🙏
No Free Plan, But Free Trial is Available
Squarespace does not have a free plan.
Fortunately, they do offer a 14-day free trial to try it first— and it does not require a credit card required.
If you’re looking for a free website builder, check out my in-depth article about free website builders.
Honest, Upfront Pricing
Some website builders (not Squarespace or any website builder I recommend) have deceptive pricing. For example:
- 1&1 — Advertises a $0.99 monthly rate but it’s actually an introductory rate that jumps after the first year.
- Web.com — Advertises monthly rates that are actually 28 days long. SERIOUSLY! This means you get charged 13 months in a year with Web.com.
Fortunately Squarespace does not do this kind of thing. I have found no hidden costs or misleading advertisements in Squarespace.
Some website builders go out of their way to make it hard to cancel. That’s why I pay and cancel for every website builder I try with my own credit card.
I’m happy to report cancelling Squarespace is easy and done through a web-based cancellation system. Awesome.
Frequently Asked Questions
How expensive is Squarespace?
Squarespace's cheapest plan is Personal and it costs $16 / month (annual term). This price is in the same range as its direct competitors like Wix and Duda.
Which is cheaper Wix or Squarespace?
Wix's Connect Domain plan is cheaper than any Squarespace plan— but it includes advertisements and bandwidth limitations.
If we look at Wix and Squarespace’s unlimited bandwidth, no ads plans, both start at $16/month.
Is Squarespace free?
No. Squarespace does not have a free plan. Their cheapest plan is Personal and it costs $16/month on an annual term.
Can I cancel Squarespace at any time?
Yes. It's easy to cancel with Squarespace's web-based cancellation system.
How much does the average Squarespace website cost?
If you make the website yourself (and it's easy to do so), you pretty much pay the plan's price. Here's how to make a website with Squarespace.
If you go to a professional, the cost depends on the scope of the project. A typical Squarespace website costs $2500-$3500.
Does Squarespace have hidden fees?
No, Squarespace pricing is pretty straightforward. They sure have add-ons, but they mention each add-on's pricing on individual landing pages.
Did Squarespace prices go up?
Squarespace changed their Personal plan prices from $14/month to $16/month in 2023.