Squarespace Pricing Explained — Is It Expensive?

Squarespace is not expensive compared to other website builders—it’s actually quite average. There are cheaper website builders, but they are not comparable to Squarespace.

The top website builders all charge about the same price for an entry plan with no ads and unlimited bandwidth. In fact, Squarespace’s plan is the cheapest among those.

Cheapest Plans From The Top Website Builders:

These are the monthly costs of comparable website builders billed annually:

Note: I haven’t included plans with ads and small bandwidth or similar limitations—I’d suggest you avoid those!

In early 2025, Squarespace began rolling out a new four-plan pricing model, replacing the old Personal, Business, and Commerce plans. The rollout started in the US and has happened in most countries, but not all.

Squarespace pricing

New plans & pricing (monthly → annual):

• Basic: $25/mo → $16/mo (annual)
• Core: $36/mo → $23/mo (annual)
• Plus: $56/mo → $39/mo (annual)
• Advanced: $139/mo → $99/mo (annual)

All annual plans save ~25–40% and include a free custom domain for the first year. Most websites choose Basic or Core (differences covered in the next section). Online stores should consider Plus or Advanced (ecommerce features discussed below).

Want to save money? Choose an annual plan.

Want to save some money?

Use the coupon code SBR10 and sign up through THIS link.

It will give you 10% off an annual plan. 😊🙏

Basic — for entry-level websites

• Best for: Personal sites, simple portfolios/blogs, brochure sites.

• Commerce: Allowed, but Squarespace takes 2% on commerce and 7% on digital products.

  • Use commerce on Basic if: you’re testing sales or doing only a few orders per month.
  • Avoid for serious sales: fees add up quickly.

• Code & integrations: No code injection or developer mode. You cannot add custom CSS/JS, pixels (Meta, TikTok), Google Tag Manager, or many third-party scripts.

  • Why this matters: Without code injection, you miss advanced analytics, ad tracking, A/B testing tools, and many marketing widgets.
• Team & content: 2 contributors, up to 1,000 pages, 30 minutes of hosted video, standard analytics.

Fee break-even to upgrade (Basic → Core):

• Annual billing: Core costs $7/month more than Basic. With Basic’s 2% fee, break even at ≈ $4,200/year (~$350/month) in physical sales.
• Monthly billing: Core costs $11/month more. Break even at ≈ $6,600/year (~$550/month) in physical sales.

Choose Basic if: you won’t need custom code/integrations and sales are minimal.

Skip Basic if: you want ad pixels, GTM, custom CSS/JS, or expect sales beyond the break-even point.

Core — for business-ready sites

• Best for: Small businesses or teams that need customization, a marketing stack, and collaboration.

• Commerce: 0% Squarespace fee on commerce (physical/services) and 5% on digital products.

  • Great once you have steady sales; fee savings often exceed the plan price difference vs Basic.

• Code & integrations: Code injection enabled (custom CSS/JS). Access premium integrations (Mailchimp, OpenTable, ChowNow, Zapier) and site marketing tools (pop-ups, announcement bars).

  • Why this matters: you can add analytics/pixels, chat widgets, booking systems, and fine-tune design/UX.
  • Caution: more customization means more testing after template or script updates.
• Team & content: Unlimited contributors, 5 hours hosted video, advanced analytics, 1 year Google Workspace email included.

Choose Core if: you run a real business site, need tracking/marketing scripts, or your physical sales exceed the Basic break-even.

Skip Core if: you’re content-only with no need for scripts and minimal sales.

Plus — for growth-focused ecommerce

• Best for: Stores growing beyond basics; need recovery and shipping automations.

• Commerce: 0% on commerce, 1% on digital (down from 5% on Core).

  • Digital break-even vs Core (annual billing): Plus costs $16/month more → $192/year. The 4-point fee drop (5% → 1%) pays for itself at ≈ $4,800/year (~$400/month) in digital revenue.
  • Monthly billing: difference is $20/month → break-even ≈ $6,000/year (~$500/month) digital.

• Ecommerce features: Abandoned cart recovery, advanced discounts, product waitlists, and real-time carrier-calculated shipping.

  • Why this matters: cart recovery and accurate shipping improve conversion and reduce returns.
• Content: 50 hours of hosted video (handy for product demos or courses).

Choose Plus if: digital revenue is meaningful, or you want cart recovery, advanced promos, and live shipping rates.

Skip Plus if: you sell a few digital items and don’t need the automations.

Advanced — for high volume and all features

• Best for: Large stores or content businesses that need everything.

• Commerce: 0% on commerce and 0% on digital.

  • Digital break-even vs Plus (annual): Advanced costs $60/month more → $720/year. The 1-point fee drop (1% → 0%) pays for itself at ≈ $72,000/year (~$6,000/month) in digital revenue.
• Capacity & performance: Unlimited hosted video. Everything in Plus, tuned for scale.
• Payment processing: Standard processor fees still apply on all plans (vary by provider/region).

Choose Advanced if: your digital revenue clears the break-even point or you need maximum capacity at scale.

Skip Advanced if: your store is growing but not yet high-volume — Plus usually suffices.

SIDE NOTE: You might want to consider Shopify for ecommerce if you’re thinking of directly choosing this plan. Shopify is a more mature platform for serious ecommerce. See our Squarespace vs Shopify comparison for more details.

Quick decision guide

• No custom code, minimal sales → Basic
• Need pixels/integrations, steady physical sales → Core
• Serious ecommerce, cart recovery, meaningful digital revenue → Plus
• High-volume digital or enterprise needs → Advanced

You can start on one plan and upgrade as you grow. Payment processing fees (Stripe/PayPal, etc.) still apply on every plan.

Here are two quick calculators to help you find the most cost-effective Squarespace plan for both physical and digital ecommerce.

Get Started →

If you sign up for an annual plan, you get the first year of your domain name free.

Otherwise, common TLDs like .com, .net, or .org domains cost $20 / year with Squarespace. Certain specialty TLDs are higher (e.g., .photography ~$30/year, .media ~$50/year), and some can range up to ~$70/year.

You can actually find cheaper deals on .com domain names through a Namecheap— which provides .com domain names for $13.98. The downside is you’ll need to do some technical work to connect your Namecheap domain name to your Squarespace hosting.

Squarespace includes free whois privacy— which anonymizes your personal information (domains require public contact information called whois). I appreciate this, as website builders such as Weebly charge you for whois privacy.

If you’d like to set up email with Squarespace, you’ll need to use their integration with Google Workspace.

You will need to be on the Core, Plus, or Advanced plan.

Is Google Workspace Any Good?

Yes. Google Workspace (Formerly G Suite) is the only email provider I would recommend. It basically gives you Gmail for your domain name email addresses.

What Does Google Workspace Cost?

Google Workspace costs money— you will have to pay for any email address connected to a domain name. That’s just reality. (If you want a free email address, just use a @gmail.com email address.)

Squarespace offers the standard Google Workspace pricing, which is based on the number of email addresses:

In addition to websites, Squarespace also has some paid add-ons:

Appointment Scheduling

Squarespace offers a paid add-on for appointment scheduling.

There are three plans:

Members Area

Squarespace recently started offering a Members Area add-on.

Here’s what it costs:

Email Marketing

Squarespace offers a paid add-on for email marketing.

There are four email marketing plans (paid annually):

Bio Sites

Bio Sites is a link in bio tool that helps you make ‘link in bio’ landing pages. It’s part of Unfold, Squarespace’s app for Instagram creators and storytellers in general.

You can make a bio site free with this tool, but there are also paid plans for premium features:

Video Studio

The Squarespace Video Studio app helps you make engaging videos that grow your audience and drive sales. And It’s free with all Squarespace plans!

This means you have one more reason to build your website with Squarespace if video content is at the center of your business. Here are a few examples:

• You can create a fitness website with Squarespace and can make great Instagram content with Video Studio to promote your fitness business.
• You can create a marketing website with Squarespace and use Video Studio to make videos for your clients.
• You can make a wedding planner website and make great behind-the-scenes videos with Video Studio that’s included with your Squarespace plan.

Squarespace does not have a free plan.

Fortunately, they do offer a 14-day free trial to try it first— and it does not require a credit card required.

If you’re looking for a free website builder, check out my in-depth article about free website builders.

Some website builders (not Squarespace or any website builder I recommend) have deceptive pricing. For example:

• 1&1 — Advertises a $0.99 monthly rate but it’s actually an introductory rate that jumps after the first year.
• Web.com — Advertises monthly rates that are actually 28 days long. SERIOUSLY! This means you get charged 13 months in a year with Web.com.

Fortunately Squarespace does not do this kind of thing. I have found no hidden costs or misleading advertisements in Squarespace.

Cancellation

Some website builders go out of their way to make it hard to cancel. That’s why I pay and cancel for every website builder I try with my own credit card.

I’m happy to report cancelling Squarespace is easy and done through a web-based cancellation system. Awesome.