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Inspiration Suggest a Site

42 Examples of Inspiring Beauty Websites

Last Updated September 9 2020

Written By Steve Benjamins

Clean. Fresh. Sophisticated. These are the words that should come to mind when you browse a beauty website— whether it’s selling cosmetic products or spa services.

The most common colors in beauty websites are muted pinks and turquoise. Photography is critical in the beauty industry so they also often have plenty of whitespace which showcases and frames photos.

Note: My work is supported by affiliate commissions. Read more »

1. 100% Pure Made With: Shopify

You can figure out this beauty company as it says it all in the name. Super cool skincare products that find their color from natural fruits, and are infused with other powerhouses like green tea.

2. Kaylux Cosmetics Made With: Squarespace

Kaylux has a relatively small but cute selection of beauty products. You can find eye shadows, powders, body highlighters and false lashes.

3. The Good Trade Made With: Squarespace

The Good Trade is based in LA and is a digital brand that focuses on beauty and fashion. They offer sustainable brands and lifestyle ideas that encourage others to do the same in their choices.

4. Wholy Dose Made With: Squarespace

Wholy Dose offers superfood supplements to elevate beauty and health from within. Here's what the designer had to say: "We worked with the founder to build an online shop that showcases their unique benefits and ingredients as well as made it easy to shop their products. We incorporated minimalist images and fonts for a modern look."

5. Studio Sashiko Made With: Squarespace

Located in Canada, this studio offers tattooing of many different kinds in the beauty world. Microblading, freckle tattooing, scar camouflage and more. They always strive for the most natural appearance in their work.

6. Project Vanity Made With: Squarespace

Project Vanity was founded by Liz Lanuzo. This company is based out of the Philippines and is a well rounded group of people who talk about all things beauty and skincare.

7. Thrive Causemetics Made With: Shopify

Beauty products with a larger goal. Thrive Cosmetics are cruelty free and sulfate free. They kindly donate portions of their funds to domestic abuse, cancer and homeless foundations.

8. Hey Pretty! Beauty Made With: Weebly

This company is a travelling beauty company located in Ohio. They provide styling for brides. This includes hair and makeup and trials before the big day.

9. Napa Organics Made With: Wix

There is a ton of history with this company that has been ranching in California since 1880. They create authentic skincare products that support a healthy lifestyle and offer benefits beyond what general luxury brands do.

10. Mojo Lash and Makeup Made With: Weebly

Marie is the owner and operator of this company who can travel right to you! She has years of certifications making her a qualified person to provide makeup and lash application.

11. Organii Made With: WooCommerce

Organii has very high standards for the organic products they choose to offer to their customers. Aside from beauty products, they also have a baby, day spa and concept store. They've been working since 2008 to make a reputation for themselves that they work hard to stick to.

12. Coloured Raine Made With: Shopify

Coloured Raine is a wide range of beauty products for women and men of any color. You can read up on their blog for tutorials and fun ideas on applying the high energy line up.

13. Kylie Cosmetics Made With: Shopify

This line belongs to Kylie Jenner, you may have heard of her. Inspired by the signature Kardashian and Jenner look, you can find all those beauty products and more to replicate the look. She has a few different collections to streamline the shopping experience.

14. Winky Lux Made With: Shopify

Winky Lux is a beauty retailer located in New York. Luxury products are what they strive to offer, while maintaining a reasonable price point. Cruelty free, and rich in color and pigment so that you can feel like a boss while using them!

15. Miss A Made With: Shopify

Most beauty products that are sold from Miss A are only a buck! They support a variety of different causes with their sales from education to animal groups. There is little to no marketing for this company, and also little markup allowing you to have a blast experimenting with products!

16. ColourPop Cosmetics Made With: Shopify

ColourPop has an awesome lineup of beauty products made in LA. They are 100% cruelty-free, and always affordable while still being luxurious. You can shop eye products, tools, and even create your own pallet.

17. Credo Made With: Shopify

Credo is completely clean and green beauty products. What's great about this brand is that they also provide solid reading material to educate others on the importance of changing our beauty standards and the products that we use.

18. Cloud10 Beauty Made With: Shopify

Cloud10 Beauty store carries it all, and delivers worldwide! They go beyond basic makeup, with body and sun products, tools and more. They even sell travel size options of the many brands they carry.

19. Glowconcept Made With: Wix

Glowconcept is located in Manhattan. They create makeup, what they like to call a new generation. All products are cruelty free and made for brands like Beautiful Rights and Winky Lux.

20. Q Nail Products, LLC Made With: GoDaddy

This shop is everything nail related you could think of. Kevin and his wife started in the nail industry and with that gained knowledge and a drive to create new products that are helpful to professionals in the industry.

21. The Galleria Salon Made With: Weebly

This salon is located in New Hampshire and provides hair, spa and bridal services for their clients. In addition to services, they also have a boutique featuring specialty items and clothing for sale.

22. Projekt Glitter Made With: Squarespace

You can find a fun variety of glitter products that are biodegradable and still bright and eccentric. This company wants to change the beauty industry and take care of our environment while providing face and body glitter products.

23. Beauty by Kelsey Made With: Squarespace

Kelsey is 25 years old, has a degree in chemistry and a passion for testing beauty products. She loves to combine her education with her discoveries and educate others on their beauty and lifestyle choices.

24. Makeup by Bri Made With: Weebly

Bri specializes in makeup services for brides, photo-shoots and more. Her goal is to style women in a way that they feel their absolute best no matter what the occasion.

25. Apeel Company Made With: Squarespace

Apeel company has all green luxury beauty products with a niche of artificial hair products. You can also shop body butters and oils perfect for long luscious locks.

26. Sadona Salon and Spa Made With: Squarespace

Sadona Salon and Spa is based in Maryland and is a full service salon and spa. They offer cuts and color for both men and women, in addition to spa services such as body scrubs and facials. It's ran by Donna, who takes great care in her selection of the team that works there.

27. Soko Glam Made With: Shopify

Charlotte Cho is the creator of this Korean based beauty company. They carry many different brands that support a different and unique way of enjoying hair, skin and makeup beauty items.

28. Luisa Ferss Made With: Wix

Luisa Ferss is a blogger and model. She loves the art of travel and exploration. That combined with her passion in lifestyle and beauty, she hopes to encourage others to do the same and live vicariously through her blogs.

29. Truecolor Made With: Shopify

Truecolor is a wholesale beauty retailer. They are located in Illinois and you can find awesome name brand products at an affordable rate including beauty tools and makeup and nail products.

30. Elevation Hydration Made With: Squarespace

Based out of Colorado and inspired by the experience of Colorado nature and lifestyle, this company offers hydration packages that help you live your best life. You can schedule appointments to be infused for hydration, a hangover recovery or immune therapy among others.

31. Peach & Lily Made With: Shopify

Peach & Lily is a Korean based skin care line. The company was founded by Alicia, who struggled with skincare issues growing up leading her to have a love and curiosity about top quality skincare lines.

32. Retief Skin Center Made With: Squarespace

Based out Nashville, Retief Skin Center is a medical based cosmetic procedure center with a focus in dermatology They can help with skin tightening, injectables, and even fat reduction.

33. Skin Savvy Made With: GoDaddy

Savleena Narula is the founder of this company which uses all natural ingredients such as almonds and brown sugar to create special formulations for your skin. Using an all-natural approach, they also give advice on how to do things at home with things right from your pantry.

34. Coco Nails & Spa Made With: Weebly

This spa offers nail services, waxes and facials. Placing a strong emphasis on hygiene while providing a relaxing experience for all of their clients in Ontario.

35. Kira Labs Inc Made With: Squarespace

Kira Labs is a beauty manufacturing company that produces top of the line skincare products for businesses. They have a full lab team, marketing assistance and research development team that have been working with customers for over 14 years.

36. Inner Origin Made With: WooCommerce

Inner Origin is an online marketplace for beauty, health and wellness. They have been recognized for ethics by Optus My Business Awards for Fitness and Well Being Business of the year in 2018.

37. The Styledge Made With: Wix

This blog was founded by Santoshi Shetty. She blogs about lifestyle, fashion and beauty. She loves to play with style, textures and colors and has been recognized by some big name magazines for her writing skills.

38. P.L.M Cosmetics Made With: Weebly

Private Label Minerals is for the companies that want to create their own personalized products. They use all natural ingredients to produce a wide variety of items such as baby products, skincare and more.

39. Bulletin Made With: Shopify

Bulletin is a beauty market wholesaler assisting in all retail needs. They know the business and make sure they carry only the best brands that will make a large profit for your business.

40. Sugarpill Cosmetics Made With: Shopify

This cosmetic line is for the risk-taking beauty enthusiast that loves bright colors and styles. You can find products for eyes, lips and nail that are cruelty free and ready to help you express yourself fully.

41. Tiny Bubbles Salon Made With: Wix

Based in Palm Springs, Tiny Bubbles is a full service salon offering hair, skin and makeup treatments. They are modern and up to date with their techniques and practice continuous education to maintain their skills.

42. Bynatureshop Made With: Weebly

Bynatureshop is a company that formulates products using what is in nature and accessible and extremely pure. Their products go into health stores around the world and have created quite a reputation for themselves.