Strikingly is for building one page websites. One page websites have become popular in the last couple years. These websites typically have clear, simple information sections and large photos.
Most website builders aren’t well-suited to create one page websites. Some, like Wix, allow you to build one-page websites but it’s confusing. But since Strikingly exclusively builds one-page websites, they have the best interface for building one-page websites— by far.
You build your website by adding sections. Sections are large content blocks that break the page up. Building sections is easy and intuitive. You’ll get the hang of it quickly. Here’s an example “Hero” section:
One odd thing I noticed was that each theme had its own individual set of sections. For example some themes had the option for a feature listing section while others didn’t. Some themes included options for a project listings section while others didn’t. And there wasn’t any way to know which sections would be included in which theme, so I had to guess to figure it out (which can be painful, because switching themes causes you to reset your entire website).
Some of the sections can end up feeling a bit cookie cutter. Even the Make Your Own section (which allows you some freedom to design a section) requires you to have both a title and subtitle— and there’s no way to add any columns to the layout.
You can add a blog section that lists posts and links to individual pages. The style of the individual pages is not tied into your template— instead the individual blog posts have their a separate style that doesn't necessarily tie into your template. It's not a conventional way to organize a blog— so that might bother some users. Most of the necessary features are included: you can add comments to your blog, integrate with Disqus, create drafts etc. (Though you can’t set posts to publish on a future date.) Show Screenshot
Simple ecommerce— you can set product variations, categories, set shipping options and create coupon codes. There is no digital products or tax system. You can't checkout with multiple items, but because Strikingly is for one-page websites, it's not like you're going to be hosting a large catalogue. You can preview the email notifications your customers receive but you can’t customize them in any way. Show Screenshot
There is a contact form you can drop into your website but it doesn’t allow you to add new fields— you can simply choose from Name, Email, Phone and Message. Submissions are sent to your email address and also saved within Strikingly so you can always access it later.
Excellent, fully functional iOS and Android apps let you edit your website, manage ecommerce orders, view analytics and more.
You can upload images that display sharp and crisp on retina devices (such as iPhones and Macbooks) but some of images Strikingly provides do not (example: a "Download on the App Store" button).
There is a newsletter signup form but it doesn’t integrate with any mailing list providers (such as Mailchimp). Instead it just sends the form results to your email address (which will make for painful data entry). There is a Mailchimp widget in the app store— but it's essentially just a textbox to copy and paste your Mailchimp form (so no stylistic integration with the theme). Show Screenshot
Strikingly offers 25 themes to choose from— up from 13 a year ago, which is good to see. Themes are contemporary and skew towards startups and freelancers.
I really like the concept of one page websites. They make a great fit if you are disciplined about what goes on the website. Here’s another example theme:
There is serious lack of theme customization. You can only set one custom color for the website (if you upgrade to Pro) but you can’t customize font colors, font sizes, border colors, background images etc.
I was able to buy and cancel Strikingly with ease.
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Keep in mind that Strikingly may have changed since then. If you believe something is out of date in my review, please let me know.