- The best way to create long-form, one page websites.
- Lacks customization options.
By Steve Benjamins · Updated
Strikingly is exclusively for building one page websites. The “one page website” has become popular in the last couple years. These websites typically have clear, simple information sections and large photos—all on one page. Here’s an example one page website:
Most website builders aren’t able to build one page websites like this (other than a few website builders that offer hacked-together one page themes). So by focussing on one page websites, Strikingly is able to do something most website builders can’t do.
You build your Strikingly website by adding sections. Sections are large content blocks that break the page up. For example, this is the header section which features bold photography:
This is the gallery section for photos:
There are also basic sections, such as the plain text section:
There is also an app section which allows you to choose from a 3rd party apps such as Google Maps, Ecwid, Wufoo, Soundcloud and more:
Building sections is easy and intuitive. You’ll get the hang of it quickly.
Unfortunately, after setting up my sections, I found a lack of customization options for each section.
For example, take a look at the features section below.
With the features section you can edit the text but you can’t move the text or change the texts color. You can change the photo but you can’t resize it. Also both text and images are locked in the template so you’re not able to move them. These limitations make the editor feel constraining.
I also noticed a lack of customization options with the form builder section. The form builder gives name, email and message as the only field options (no options for radio buttons, checkboxes, file uploads etc.). Beyond field options, you aren’t able to redirect to a custom URL. If you need more options in the form builder you’ll have use a 3rd party form builder from the app store (such as Wufoo).
The slideshow section also lacked meaningful customization. The slideshows look great and have big, splashy visuals but there is no way to move text. Because of that, you are locked into one slide format. When compared to the sophisticated slideshow builders included in website builders such as Weebly, you can see that Strikingly isn’t quite there yet.
Strikingly offers 13 themes to choose from. The themes are fresh, contemporary, and skew towards startups and freelancers. Without a doubt, these one page websites look good. Here’s two example themes:
One odd thing I noticed was that each theme had its own individual set of sections. For example some themes had the option for a feature listing section while others didn’t. Some themes included options for a project listings section while others didn’t. And there wasn’t any way to know which sections would be included in which theme, so I had to guess to figure it out (which can be painful, because switching themes causes you to reset your entire website).
There is also a lack of meaningful customization options for theme styles. Strikingly lets you choose from 3 or 4 preset color palettes for the entire website, but you’re not able to edit font colors or sizes or change individual font colors.
But overall Strikingly themes look good. And best of all, they look good across your devices. One of the strongest parts of Strikingly’s themes is their mobile-friendliness. All themes are responsive and look great on mobile devices:
Strikingly is your best option if you’d like to build a one page website. That’s what it is uniquely suited for. Beyond that, it offers a small selection of great themes but lacks meaningful customization options.
I’m curious to see how Strikingly evolves over time. Its homepage does not explicitly say that it’s meant for one page websites—is that because that turns customers off? Another one page website builder, Onepager, recently experimented with turning their product into a multi-page website builder called Pluspager. Will Strikingly do the same?
Overall Strikingly is the best website builder for one page websites. It is uniquely suited for that. Beyond that, it offers a small selection of great themes but lacks meaningful customization options.
Steve Benjamins I'm founder of Site Builder Report. I built my own website builder in 2012 but quickly realized people didn't need another website builder— instead people needed someone who could help them figure out which website builder to use.